University/Institution:
University of Pennsylvania Location:
Pennsylvania, USA / 1150 Steinberg Hall-Dietrich may, 3620 Locust Walk, Philadelphia, PA 19104.6302.
Contact:
+1.215.898.4877 ,
doctoral-admissions@wharton.upenn.edu Web site:
http://www.wharton.upenn.edu/doctoral/programs/marketing/ Admision Requirements:
Admission to the program is granted by completing all these requirements: submitting official transcripts from all educational institutions you have entered (the grading scale is included or should be included on the transcript for international students); three letters of recommendation; completing a personal statement essay; GRE or GMAT scores (up to five year old scores); and TOEFL for those student whose native language is not English.
Basic Information (Description):
The PhD in Marketing offers students an opportunity to be witnesses and participate in the development of new research methodologies, decision models, and marketing techniques. Students will acquire creativeness, analytical skills, and training in communication skills. Faculty are active in business consulting and research. Some of the current faculty research topics include: consumer preference measurement, cognitive processes of consumers, design and adoption of new products marketing and competitive strategies, and international marketing. Graduates are working at University of Chicago, LBS, Duke, UCLA, and Columbia, among many other prestigious universities.
Degree:
Doctorate